Social media to boost sales

Promotion valid for the first 5 members

How to use social networks to convert and how to properly manage relationships with agencies and suppliers.

A practical workshop for those managing communication and bookings in the hotel sector. You will learn to turn social media into a direct sales channel — beyond mere visibility — and to coordinate external agencies and suppliers clearly and effectively.

Who is it for?Owners, directors and marketing managers of accommodation facilities who manage social media internally or outsource it.

What do the participants bring home:

• Sales strategy: how to distinguish content that only builds brand image from that which generates real bookings
• Supplier checklist: key questions to ask the social media agency before awarding them the contract
• Results monitoring: a simple method to evaluate agency performance without having to become a social media expert.

La participation includes the light lunch and the learning materials.